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''Vogue China'' is the Chinese edition of ''Vogue'' magazine. The magazine carries a mixture of local and foreign content.〔 ''Vogue China'' became the sixteenth edition of ''Vogue'' when its first issue was released for September 2005;〔(Vogue cruises into China ).〕 its debut had been in the works for over two years.〔(Vogue China launches ).〕 The magazine's first cover featured Australian model Gemma Ward alongside Chinese models Du Juan, Wang Wenqin, Tong Chenjie, Liu Dan, and Ni Mingxi.〔〔 Its initial first printing of 300,000 copies sold out, requiring a second printing to be made. The magazine is published by Condé Nast in partnership with the state-owned China Pictorial Publishing House.〔〔〔(Conde Nast Publications to launch Vogue in China )〕 The magazine has made a profit every year since it debuted.〔 Angelica Cheung is the editor in chief of ''Vogue China'' from her office in Beijing. She has been serving as editor since its launch in September 2005. Cheung has a journalistic background and has worked for multiple newspapers and magazines in Hong Kong such as Marie Claire and she was previously the editorial director of Chinese Elle.〔“In Vogue in China.” The Irish Times, n.d. http://www.irishtimes.com/newspaper/magazine/2012/0121/1224310483007.html.〕 There are 16 editions of ''Vogue China'' published every year. ''Vogue China'' currently circulates around 1.6 million copies.〔 Mario Testino has described ''Vogue China'' as the world's "most important ''Vogue''".〔(【引用サイトリンク】title=MARIO TESTINO BTS SHOOTING THE ENTIRE 100TH VOGUE CHINA ISSUE (in the video: MAKING OF: VOGUE CHINA - SPECIAL EDITION - MARIO TESTINO'S CHINA) )〕 ==Advertising and profit == Many advertisers are competing for space in Chinese publications. “Advertisers don’t pay attention to large distribution, rather they prefer a safe environment for their advertisement,” says Hung, the publisher of the independent fashion magazine.〔(【引用サイトリンク】publisher=Fashionista, n.d. )〕 It is reported that "fashion labels are putting even more money into advertising in China than in the States."〔 ''Vogue'' magazine is already an internationally well-known publication, which makes advertisers feel safe placing their advertisements in their magazines. There is a large competition to get advertisements in magazines. “When ''Vogue'' came and took away some of the others’ advertising income, Trends Media Group, who publishes Harper’s Bazaar and Cosmopolitan, reported ''Vogue'' for a “minor regulatory technicality,” which forced ''Vogue'' to move its whole editorial staff from Shanghai to Beijing.”〔 Magazines fight each other over advertisers because they are a large source of profit. However, since there is no third party auditing system in China, it is unclear whether high profile magazines such as ''Vogue'' are profitable because of their distribution sales or the advertisements that they feature. “In a fair market environment, our niche distribution will not seem so distant from the bloated distribution figures of the giants,” said Hung, a publisher of the independent fashion magazine iLook.〔 抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Vogue China」の詳細全文を読む スポンサード リンク
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